Document preparation, production, and delivery of promotional materials, advertising campaigns, marketing initiatives and public relations efforts. These records found in all media (paper, digital, or other) may include but are not limited to:
- passes;
- news clippings;
- paste-ups;
- drawings;
- copies of ads;
- photographs;
- slides;
- videotapes and video recordings;
- sound recordings;
- story scripts;
- bulk emails to program participants (e.g., promotional notices of forthcoming activities to already enrolled members/participants)
- email campaigns/marketing to potential participants
- email reminders to current/previous/potential participants for upcoming activities
- related documentation.
Does not include materials created for milestone events, such as commencements and major conferences or publications; see links for Special Events and Publications records series In Related Series field below.
