Document active participation in activities by alumni, friends and donors that strengthen their relationship to the institution and support the University of Oregon’s mission. This includes volunteering, experiential activities, philanthropy and interactive communication.  
These records found in all media (paper, digital, or other) may include but are not limited to: 

• volunteering data, for example, service on boards, with student recruitment, as mentors, event hosts, or connectors; 
• experiential data, for example, event attendance and participation, service on reunion committees and as ambassadors for the university; 
• philanthropic data, for example, financial and in-kind gifts, planned and campaign giving; 
• interactive communications data, for example, on-line submissions and survey participation; 
• other related documentation and correspondence, including e-mail.